About us

SAR ADMIRES THE CRAFT, LEGACY OF HISTORY, TRADITION, OF THE OLDEST TIMES, WHERE THE HUMAN BEING DECORATED THEIR BODIES WITHOUT THE KNOWLEDGE OF ANY TECHNIQUE, WITH FEATHERS AND BONES, AS WELL AS THE ASAROS TO THIS DAY, KEEP THEIR HISTORY AND DECORATE THEIR FINGERS WITH EXTENSIONS, UNDERSTANDING IN A PRIMITIVE WAY THAT FRIGHTENING ENEMY TRIBES WILL PROTECT THEIR TERRITORY, THEIR TRADITIONS AND FAMILIES. SAR IS AN EXTENSION, SAR IS A PROTECTIVE OBJECT, SAR IS AN OFFERING.

LIKE A REWARD, EACH PIECE IS THE RESULT OF HUMAN WORK, DAYS AND NIGHTS OF WORK, DETAILS AND IMPERFECTION LIKE MOST OBJECTS THAT DO NOT OBEY AN INDUSTRIAL MANUFACTURING METHOD, IMPERFECT LIKE HUMANS, LOADED EACH ONE OF PARTICULAR BEAUTY, MANY TIMES DAZZLING. THIS STORY TALKS ABOUT PASSION AND CREATIVITY, TALKS ABOUT REINVENTION, TALKS ABOUT THAT NEED TO DO TO SATISFY.

 

FILLED WITH HISTORY, SAR IS A MEETING, A DISCOVERY, MILLIONS OF KILOMETERS AWAY, MANY TRIPS, DARK AND BRIGHT ROUTES, A ROSE WITH ANCIENT HISTORY AND CONTEMPORARY TIMES. SAR IS AN INHERITABLE PIECE, A CONCEPT THAT HAS BEEN LOST OVER TIME, SOMETHING THAT KEEPS THE STORIES ALIVE, EACH PIECE IS LIKE A PIECE OF WRITTEN PAPER.

SAR IS MADE SINCE 2016 BY ELIANA GODOY, FASHION DESIGNER, AND SANTIAGO ROSSI, GOLDSMITH.